How to Easily Start Up Your Own New Photography Business From Home
With modern technology in the form of SLR digital cameras, you do not even need the room for a dark room. You need only to have a personal computer and a photo-editing program. The standard is Adobe Photoshop.
It is not necessary to clutter yourself with equipment you do not need. You can hire equipment on and when you need it basis. You have the freedom to work part time for a while until you can devote yourself full time to photography. All you need to be is a serious photographer. There are two types of photographers that makes their living from photography, the serious photographer and the very serious photographer. You can always bookmark this link and then you can quickly access just about all you'll ever need from here.
Whilst the technical skills needed to make a successful photographer have never been easier, other aspects have changed the business. The market for photographs of virtually every type has widened, the world seems to have an insatiable appetite for photographs. However the price has fallen as the marketing net has broadened. Photographers are needed in many more fields. For instance many people use car web sites, they simply did not exist ten years ago, and they sell their products as a result of photography. Cameras used by scuba diver's are now an excellent quality, and whilst they are initially expensive, they have forged a new market. People celebrate special occasions more with photography, than they did years ago. The travel and advertising markets have a greater need for landscape, travel and nature shots.
It is now easier than ever to turn your dream into reality and create a worthwhile business out of an engrossing hobby. However in today's modern world there is more to it than simply pointing a camera, and shooting a picture. You need to be aware of marketing techniques, and here marketing simply means transferring ownership of a product, in this case an image from a buyer to seller. You also need to be aware of any local gaps in the market in your local area. You should also try to be on top of your competitor's prices, to undercut an existing photographer is one choice, but to neglect to value your skills and not charge enough to cover your overheads is another matter entirely. Remember this, its an important point.
Use your skills to the best advantage of the business and define what you want from it. Writing a business plan helps to keep you focused on the areas you specifically want to exploit. A business plan helps you to define your goals and strategies, it will be changed and updated, but it will help you, to keep things in perspective. You can then refer back to it when things become confusing or complicated. Everyone's business plan will be different, as every objective will be different, but there are certain common factors that make up a good business plan which will help your business grow. It allows you to develop a professional attitude to your business, which not only helps you to increase your earnings, but also help you to finance your business.
For the photographer it should include, your business name, or your own, with full details of the proposed location of the business, a copy of your logo, as well as details of your copyright notices. What is the form of your proposed business (sole ownership, partnership, Limited Liability Company or Corporation). This should be followed by a table of contents, which focuses on a logical order. There are resources that will give you further details on such as profitable-photography.com
Included after this should be the type of business you intend to pursue, in a fair amount of detail, and it should contain the services you intend to offer. This section should include any future gaols or avenues you would like to explore, stating your clear objectives. This is so you can check at a later date whether your objectives are on course, or if you have got sidetracked.
If you envisage at any time you may need financial help, then you should include your personal business history.
You should also state a clear and concise marketing plan that should demonstrate how your business will differentiate from the businesses of your competitors. You should be able to establish whom your customers will be, as well as where your market will be, as in wholesale or retail or a combination of both. You should also be able to determine how long this type of market will be available to yourself.
The next section should clearly define your opposition, as well as their strengths and weaknesses. This should include the ways you may be able to exploit any gaps in the market in the specific area where you live. A section should follow this on how you intend to market and promote your individual services.
A financial segment should be included as to how you intend to manage the day-to-day bills of the business. How you intend to price your services, and what factors influence this pricing structure, which includes a section on your competitor's financial structures. This means a fair amount of detective work as well as homework. Get your friends to ask from quotes from the local competition. Or try an even more direct approach, tell your competitor's that you intend to start a new business, and that you do not want to undercut them, as this reduces the cake for everyone. They may well offer to help you construct a pricing structure that ensures everyone's livelihood. It is in their interests to help. Not everyone will be cooperative, but it may mean you can get a truer picture of the market factors that govern your area.
Make a list of all the equipment you will need in your first year, as well as how and where you intend to purchase. Note any difficulties that may arise in obtaining your supplies. Note whether the prices of your supplies have a seasonal fluctuation, that may help you influence you when to buy. You should make a note of any local licenses that will be necessary, as well as any zoning restrictions, that may restrict the growth of your business. Your neighbours may not be thrilled at a procession of customer's to your door, check whether they can restrict your services. Make a study of all your business insurance requirements.
The final segment should be devoted to how you intend to finance the growth of your business, as well as isolating what your financial needs will be. This should include a projection on your future earnings, as well as an accurate assessment of your outgoings'. This should be assessed on a monthly basis for the first year, and on an annual basis for the following three years. An important aspect of the financial statement is an assessment of the break-even point of your business, in other words the minimum you will have to take to pay your expenses.
The purpose of this documentation is to allow you to enunciate what the core elements of your business will be, in doing this it should help you to be able to quickly evaluate the success of your business objectives. If you are not clear on your objectives then you cannot possibly make a plan to bring about the success of those objectives.
Publisher & author: Roy Barker. Roy is the author of the popular ebook, Income from Photography - a downloadable ebook which guides the reader on how to start up and market a Profitable Photography business. It can be viewed at http://www.profitable-photography.com A Free eBook is also available which helps you decide on what type of photography you would enjoy most at http://www.photography-business.blogspot.com
The information on this and adjoining pages may be reprinted and used on other sites providing all information remains unchanged and the article and all pages remain as they are found here in its current font size & image with all links in tact.
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news
A DIFFERENT LIGHT: Group photography exhibit transports viewers to another time and place - encore Online
Exploring Photography with Mark Wallace: Creating high-contrast portraits using only natural light - imaging resource
Selecting Good Stock Photography in the Age of Digital
The business of stock photography has drastically changed over the last few years. Ten years ago, selecting photographs for your brochure or newsletter meant spending hours pouring over stock photography catalogs and ordering photo research to find the exact image.
Memories That Get Lost
How many people have pictures in a shoe box? In a drawer? Inside a book? Sitting in the garage?Imagine 40 years from now. Someone will get those pictures and they will say: Who are these people? What are they doing in this boat?They won't have a clue about the stories that those pictures tell and they will probably throw part of your story away.
Removing Cracks and Creases when Restoring Old Photos - 5 Minute Digital Fix
A common problem with old photos is that they often have un-desirable cracks and creases.These can be removed quite easily using the Clone, Healing and Patch tools found in Adobe Photoshop.
Digital Camera Printers
The digital camera is not meant only for capturing images and storing them on the computer memory disks. The real effect comes from the hard copy of those fantastic images taken by the users, that is the printed photographs! In order to get the printer copy of the images a very important device necessary is the printer.
Removing Spot Scratches in Your Treasured Photos - 5 Minute Digital Fix
Probably one of the most common problems you will be faced with in doing any type of digital photo restoration work will be to do with spot scratches on your old photos.When we first look at those old black and white or early colour photos they often have small scratch marks and spots on them from being stored incorrectly.
Hyperfocal Focusing: What Is It And Why Should You Use It?
When should you use hyperfocal focusing? Well, sometimes when shooting a landscape, you want everything sharp from the front to the back of the scene. Setting a small aperture such as f/16, f/22 or even f/32 can help, but if you really want to maximize depth of field, hyperfocal focusing is the technique you need to use.
How To Make A Time-Lapse Video With Your Digital Video Camera
Getting the most out of your digital video camera can mean being able to create some really cool stuff. You just have to step outside the manual a bit and find the cool things you can do with your digital video camera and your editing software.
Digital Cameras & Resolution
While analyzing any camera, one of the most important qualities of a photograph that a person seeks, is resolution. This word itself needs a brief discussion before progressing onto its implication upon a digital camera.
Photo Equipment Lists
You arrive at your photo shoot excited about the images you are about to take - that is, until you realize that you have left an important piece of equipment at home. You now will have to improvise, spend extra money or time to replace the item, or go without it for the shot.
The Truth About Pixels, Part 2-1: Printing 4x3 Inch Photos
Why is a 3 megapixel camera better than a 1 megapixel camera? It really depends on how you intend to reproduce the picture. The reason cameras produce pictures at 72 pixels per inch is that this format is standard in video uses such as television and DVD.
Digital Photography: The RAW vs JPG Debate
If you use a digital camera (I use a Canon EOS Digital Rebel/300D myself) and that camera is an SLR, then it most likely can record images in RAW format. In general, you should record your images at the highest resolution possible.
Everybody is Fixing Their House or Apartment Up These Days. Use That Digital Camera to Capture
That's right, you go through all the trouble of making your house or apartment nicer by hauling yourself off to the local fix it yourself store or hiring some professionals to come in and do it for you, so why not capture an accurate record of it for posterity. At almost no cost I might add.
How to Buy Wholesale Disposable Cameras
Wholesale disposable cameras are disposable cameras bought in quantity. Bulk disposable cameras are the best single-use camera deal online.
Make Your Digital Camera Batteries Last Longer
One technology that hasn't kept up with the rapid pace of new digital cameras is camera batteries. The more features a camera has, the quicker it seems to use up precious battery power.
Landscape Photography - Capture the Beauty That is All Around
There are many different types of photography. You can take pictures of anything and there is someone out there somewhere who would like to see the pictures that you take.
Start Up a Travel Photography Business
Too many people have the idea that being paid to take photographs of exotic places is the ideal job. It may take years of effort to be paid by magazines such as the National Geographic, but are there better ways to become a travel photographer.
Have You Read Your Digital Camera Manual?
Have you read the manual that came with your digital camera? If not you are in good company, the majority of digital camera owners never get past the *Basic Operations* section.If you didn*t read the manual why not? Was it the obscure photographic terms? The numerous cross references ? The complicated diagrams? The myriad uses for each dial and button? The convoluted English? Maybe all of the above.
Take Spectacular Nighttime Photos with Your Digital Camera - Part II
Night photos can take on a somewhat magical quality you may find lacking in normal daytime photography. Amazing night pictures certainly can attract attention.
Photography Has No Gender
Women photographers are fortunate. Unlike other titles, photographer has no gender.
Infrared Photography and the Car Thief - Successful Digital Imaging
Infrared photography is sometimes placed on the outside edge of the mainstream photographic world. To the uninitiated observer infrared photography conjures up television images of car thieves speeding away from police helicopters during the dark hours of the night, only to be caught hiding beneath bushes beside a darkened home as their hot bodies light up the camera monitor in the police chopper like Bedouin camel herders atop a Sahara sand dune.
|home | site map | Seashell Photography|